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What are all the legal steps needed to open an online apparel business?

Here is a common legal flow for online startups just starting out:

– You’ll want to first form your business. Either an LLC, C Corp or S Corp for most web startups.

– Prepare a Privacy Policy and Terms of Service / EULA if your business has a website/app. See more: How does a web-based startup usually prepare or write its privacy policy and terms of service?

– Get your post-incorporation documents in order if you ever plan on taking on investors and/or hiring people. This includes stuff like bylaws, initial board consent, restricted stock purchase agreement, confidential information and assignment agreements etc…

– Protect your IP. Decide whether you want to trademark your company name & logo, patent a process, draft NDAs etc. More on that here.

– Create a founders agreement if you plan on bringing or currently have co founders. See Raad Ahmed’s answer to What are the most important points in a co-founder agreement for a startup?

– If you plan on raising money from investors, decide whether you’ll do a convertible note or equity round. If convertible note, you’ll want an attorney to draft up a convertible promissory note, note purchase agreement, and board consent.

We routinely help startups launch at LawTrades, a legal marketplace for small businesses. We have unique offerings for bootstrapped startups like flat-fee pricing, free consultations and a satisfaction guarantee. If you have any questions, feel free to shoot me a message.

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