• July 2018
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I am a marketer with a potential client whose product is named King Coca. Will they, or do they have the risk of, running into trademark problems?

This is question that should be answered by an attorney because it’s hard give a complete answer without more info. Generally, issues occur if consumers would likely be confused as to the source of the two trademarks. To gauge whether confusion is likely, a court will usually consider the following factors:

  • the distinctiveness of the mark (the more unique and distinct the mark, the more likely the mark will be protected)
  • the similarities between the marks
  • proximity of the two marks (same industry? geographic location?)

If you want an experienced trademark attorney to assist you with the application process then visit LawTrades. We continue to show businesses how the legal world can be affordable and expedient. We offer free consultations & flat-fee pricing. Feel free to message me too!

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