There’s something incredibly exciting about registering intellectual property such as a trademark or logo. It’s just another step in solidifying and protecting the business that you’ve already put so much effort into. Sometimes, startups put off the process simply because it’s a cost that they may not see the benefit of paying, and it isn’t always clear how to register a logo. However, any seasoned business owner will tell you that properly filing and registering protections for your intellectual property are the best way to avoid costly litigation and also avoid competition infringing on your business. LawTrades can also help you find an affordable intellectual property attorney to help you manage your IP.
Why Logos are Important?
Your logo is in many ways the consumer’s first impression of your brand. In a sense, it’s a simple, straightforward way to capture your company’s purpose and showcase what your business stands for. If you question the importance of a logo, consider some of the most famous brands on the planet such as Nike or Apple. When people see the corresponding images, they immediately know the company it’s associated with. These are both good examples of an effective logo that communicates to the consumer. Nearly every successful business has one.
Logo Trademark Search and Registration Process
Once you’ve established your design, it’s time to make sure nobody else has already created it. No matter how unique you think your idea is, it’s always worth the extra effort to double check existing logos. Then you must fill out the application and pay the accompanying fee.
Why You May Need an Intellectual Property Attorney
Thorough research is the most complicated part of the logo registration process. Intellectual property lawyers can help with the research aspect of registration just as an extra pair of eyes to examine the current list of existing registered logos. Plus, they can help with trademarking your logo and adding an extra layer of protection for the future.
If you need help with your intellectual property, you should reach out to an intellectual property attorney. LawTrades is a marketplace of online legal services for a myriad of areas, including intellectual property law. Our services can be purchased as a one-time or subscription-based legal plan. The legal plan option allows you to have access to your attorney year-round and other perks such as a heavily discounted hourly rate and a $0 service fee. We understand the importance of helping businesses protect their intellectual property and we’d be happy to do the same for you.