If you want to land more opportunities through Lawtrades, your LinkedIn presence matters more than you think.

In this practical session, LinkedIn strategist and former Big Law lawyer Sunny Kim will show you how to build a LinkedIn profile and presence that quietly works in the background, helping the right hiring partners find and trust you—and how to synthesize that into your Lawtrades presence.

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What you’ll learn:

• How to optimize both your LinkedIn and Lawtrades profiles so hiring decision-makers get what you do
• What kind of LinkedIn content builds credibility
• The most common mistakes legal professionals make online and how to avoid them
• How to position yourself as someone people want to work with, not just someone who's available

This isn’t about being loud. It’s about being clear, visible, and memorable, in a way that fits your style.