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Marketplace / Product Counsel

Legal perspective through the product lifecycle.

Hire product counsel for development, marketing, online sales, and supplier agreements. Bring the product, its stage, and your legal questions into the brief.

Scope of support

What product counsel
can help with

01

Development and launch

Review product plans, IP questions, contractual obligations and legal risks before launch.

02

Advertising, labels and packaging

Review marketing claims, endorsements, disclosures and product labeling.

03

Safety, warranties and claims

Scope product-safety questions, recalls, warranty terms and product-liability matters.

04

Online products and sales

Review platform terms, privacy policies and legal issues around online transactions and customer data.

05

Suppliers and distribution

Draft and negotiate supplier, manufacturer and distributor agreements.

06

New technologies

Scope legal work for connected products and other emerging technologies described in the brief.

From need to engagement

Bring the context.
Discuss the fit.

  1. Describe the work

    Outline the matter, priorities, timing and kind of experience your team needs.

  2. Review the experience

    Discuss relevant background and how the professional would work with your team.

  3. Agree on the scope

    Review responsibilities and engagement terms before deciding how to proceed.

Before you get started

A few useful
hiring questions.

What should I include when looking for product counsel?

Describe the product, its stage and the work needed, such as development, marketing, labeling or supply-chain agreements. Review relevant experience before agreeing on scope.

What if the matter is time-sensitive?

State the timing and urgency in the brief and confirm availability with the professional.

How should I agree on the engagement?

Discuss the specific product work and billing structure upfront, whether it concerns marketing review, labeling or other product matters.

The next step

Start with the work
your team needs.

Find product counsel for the scope you have in mind.

Find product counsel